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Wednesday

What Is Affiliate Marketing?

 


#Business #WhatIsAffiliateMarketing #Marketing 


Affiliate marketing is a performance-based marketing strategy where individuals or businesses (affiliates) promote products or services of another company (merchant) and earn a commission for each sale, lead, or action generated through their referral links.

How It Works:

  1. Affiliate Joins a Program – The affiliate partners with a company offering an affiliate program.
  2. Unique Tracking Links – The company provides unique links to track referrals.
  3. Promotion – The affiliate promotes the product or service via websites, blogs, social media, email marketing, or paid ads.
  4. Customer Purchase – A user clicks the affiliate link and makes a purchase or completes an action.
  5. Commission Earned – The affiliate earns a commission based on the agreed percentage or fixed rate.

Common Payment Models:

  • Pay-Per-Sale (PPS) – Commission is earned when a sale is made.
  • Pay-Per-Click (PPC) – Earnings are based on the number of clicks generated.
  • Pay-Per-Lead (PPL) – Commission is earned when a lead is captured (e.g., sign-ups, form submissions).

Benefits of Affiliate Marketing:

  • Low startup costs
  • No need to create products
  • Passive income potential
  • Scalable with multiple revenue streams

Would you like tips on how to start or specific affiliate programs to consider?

SEO (Search Engine Optimization)

 


SEO (Search Engine Optimization) is the process of improving a website's visibility and ranking in search engine results pages (SERPs) for targeted keywords. The goal of SEO is to increase organic traffic to a website, making it more easily discoverable by users searching for relevant information or products.

Local SEO services refer to a specific type of SEO that focuses on optimizing a website to rank higher in local search results. Local SEO targets local-based keywords, such as city names and services offered in specific locations, to help businesses appear higher in search results when users search for related services in their area.

Local SEO services may include optimizing a website's content, structure, and metadata to make it more relevant to local search queries, building local business listings and citations, and managing local reviews. The goal of local SEO is to help businesses connect with potential customers in their local area, increase visibility, and drive more qualified traffic to their website.

SEO and local SEO services can be performed by specialized SEO agencies or in-house SEO teams within organizations. Both types of SEO are critical for businesses looking to improve their online presence and visibility and can help increase brand awareness and drive more organic traffic to their website.


Your business is surely one of the best of it's kind in your line of profession or niche.  However, when patrons search for your niche/keyword, your business shows up, but not on the first or front page.  If you are interested in fixing this and improving your local rankings for your website it's actually quite inexpensive and we have helped hundreds if not thousands of 'local' businesses to do this for their area.  Click HERE or the banner below to check out the portfolio of our talent and find out how we can help your business rank higher in search engines. 


#Business #SEO #SEOServices #Internet

Remote Independent Contractor Jobs: Flexible Work Opportunities for 2025

 


60 Remote Independent Contractor Jobs for Flexible Work

Guidde Leverages AI to Streamline Software Training Video Production

 


Guidde Leverages AI to Streamline Software Training Video Production

February 19, 2025

Creating software training videos can be a complex and resource-intensive process, requiring significant time and effort from organizations managing numerous software licenses. Recognizing this challenge, Tel Aviv-based startup Guidde has introduced an AI-powered solution to simplify and enhance the production of training videos.

Founded in 2020 by entrepreneurs Yoav Einav and Dan Sahar, Guidde utilizes artificial intelligence to automate the creation of instructional videos for software applications. The platform captures users' in-app activity and transforms it into a structured video tutorial featuring a coherent storyline. Users can further customize their videos by incorporating AI-generated voiceovers in multiple languages, background music, and on-screen annotations that highlight key functionalities.

Guidde also provides essential video editing tools, enabling users to add motion transitions, adjust frame timing, and crop video content for a more polished presentation. These features aim to improve the overall quality of corporate training videos, making them more engaging and accessible for employees.

Addressing Engagement Challenges

Employee engagement with training videos has been a longstanding issue. A 2019 survey by video platform Kaltura found that 67% of employees admitted to only partially engaging with training videos, often skimming content or listening passively. Einav attributes this to two key factors: low production quality and difficulty in accessing training materials.

To address these concerns, Guidde recently launched "Guidde Broadcast," a personalized content delivery system designed to integrate training videos seamlessly into employees’ workflows. Einav describes the feature as a "Netflix for organizations," offering tailored, context-aware training videos to enhance software adoption and proficiency.

Expanding Market Presence

Guidde has experienced significant growth, quadrupling its revenue over the past year. The platform now serves more than 100,000 users across 2,000 organizations, including well-known enterprises such as American Eagle Outfitters, Carta, and Nasdaq.

The company recently secured $15 million in a funding round led by Qualcomm Ventures, bringing its total investment to $30 million. With this financial boost, Guidde plans to expand its localization capabilities, strengthen its enterprise sales and customer success teams, and enhance its global reach.

“We have successfully navigated the challenges of a dynamic market by maintaining a conservative and strategic financial approach,” said Einav. “Our vision is to lead the evolution of AI-driven, video-first training solutions, setting a new standard for intelligent, immersive content experiences.”

As AI continues to reshape corporate learning, Guidde aims to remain at the forefront, providing businesses with innovative tools to streamline training processes and boost employee engagement.

#Guidde #AI #SoftwareTraining #Video #Software #Production

Slow Ventures Launches $60 Million Fund to Invest in the Creator Economy


Slow Ventures Launches $60 Million Fund to Invest in the Creator Economy

February 19, 2025 – Early-stage venture capital firm Slow Ventures has announced the launch of a new $60 million fund dedicated to supporting creators in their entrepreneurial pursuits. The initiative aims to leverage the unique audience trust and community engagement that content creators have cultivated, enabling them to build sustainable businesses beyond traditional digital content.

According to Megan Lightcap, a partner at Slow Ventures, creators possess a distinctive advantage over conventional brands due to their deep connection with their audiences.

“What’s really interesting about creators is that they often start on platforms like YouTube,” Lightcap explained. “But unlike traditional brands, their audiences engage with them as individuals, which expands the scope of opportunities they can successfully explore.”

A Unique Investment Approach

The newly established creator-focused fund reflects a growing trend in venture capital that recognizes content creators as legitimate entrepreneurs. Slow Ventures believes that these influencers have the potential to scale businesses in ways similar to traditional startup founders, given their built-in audience and brand loyalty.

On the latest episode of Equity, TechCrunch’s flagship podcast, Rebecca Bellan spoke with Lightcap about the strategy behind the fund. The discussion covered key aspects, including:

  • How the fund aims to position creators as business leaders.
  • The role of platforms like YouTube in fostering long-term creator success.
  • The firm’s early success stories, such as Marina Mogilko’s baby snack company.
  • The challenge of “key man risk,” where businesses heavily rely on a single influential figure.

The Future of Creator-Led Startups

As the creator economy continues to evolve, this fund signals a shift toward a more structured approach to monetization beyond ad revenue and sponsorships. By providing financial backing and strategic guidance, Slow Ventures hopes to empower creators to turn their influence into lasting businesses.

The Equity podcast episode featuring Lightcap offers further insights into the potential of this new investment model. Listeners can tune in on Apple Podcasts, Spotify, or other major streaming platforms to explore the full conversation.

For more updates on the intersection of venture capital and digital content, stay tuned to TechCrunch’s coverage.

#Slow Ventures Launches $60 Million Fund to Invest in the Creator Economy

Monday

They Are Mad That Musk Wants To Audit NASA


They are mad that Musk wants to audit NASA. They call it a 'conflict of interest. Why do Democrats despise people not groomed in Government for decades? Trump was in Real Estate. Does that mean he should not have involment in the sale of Government Land?


What Is Elon Musk's Relationship With NASA as DOGE Arrives at Space Agency



NASA says Musk's DOGE will review the space agency's spending


#NASA #Trump #Musk #DOGE #Audit

Office Survival Kit, Not a Bad Idea

  


 Jason Zant

Office Survival Kit, Not a Bad Idea

At this point everyone should understand that survival supplies are excellent to have and survival skills are great to know.  Many wise people have emergency survival kits in the car as well as the home; but what about the office?

Another day at the office, and besides the usual minor stress of what
a day may bring an emergency could break out. Who knows what can happen?
No one knows for sure.

Instead of everyone going into a panic or into a state of shock at least you can be prepared.

Another thing that people are becoming more aware of, especially American citizens, is that you cannot rely on government to help you out if a disaster hits. This has already been proven and is not just pure opinion.

At this point everyone should understand that survival supplies are excellent to have and survival skills are great to know.  Many wise people have emergency survival kits in the car as well as the home; but what about the office?

Think about it; you probably spend more time at work than anywhere else
and that is the one place you most likely do not have your survival gear ready.

Well, why not be prepared ahead of time?

A great idea is to speak with your boss about emergency survival gear.
Pick out a good time to speak with him about possibly having everyone chip in for an office survival kit.

Why not be prepared ahead of time?

If you are a boss then see if you can work out a deal with everyone at the office. See if everyone would be willing to chip in for an office survival kit. Most workers should agree to this as it makes very good sense to have these emergency supplies available at the work place.

And if you are the owner of a corporationPsychology Articles, why not purchase an office survival kit for the employees?
They will hold you at an even higher regard than they have ever before. You will show your workers that you care even more.

People spend most of each day at work and that is one of the most important places where emergency survival gear should be available.


Office Survival Kit 10 person

http://www.imperativegear.com/Office_Survival_Kit_10_person.html

Office Survival Kit 5 person

http://www.imperativegear.com/Office_Survival_Kit.html


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#Office #Survival #Kit #Prepping